4 Email Laws Every Small Business Needs to Know

4 Email Laws Every Small Business Needs to Know

This will be the most un-sexy thing you’ll read on the internet today. But the un-sexy things set us apart. Like my client who waited on hold with GoDaddy to learn what DNS means and how to configure her email address correctly. Or spending a Saturday night planning...
The #1 email you need to send

The #1 email you need to send

Crickets. The response I often get when I sign up for someone’s email list. I fill out their form, hit submit and then…left wondering “did I do it right?” I can’t tell you how many times I’ve experienced this, especially for entrepreneurs just starting...
What to check before you hit “send”

What to check before you hit “send”

    Don’t you love how all email tools ask you something like: “Are you sure you want to send this to 32,456 people”. {Yes} “Are you really sure?” {Gah, I think so} It can take a lot to pump yourself up to hit...